The Power Of Pink

The Psychology of Color

The Power of Pink

Let’s talk about the amazing power of pink. First off, there’s a lot to be said for the amazing power of color. We each are triggered by it, whether red as in a stop light, or blue as in a welcoming sky. In this way colors make us do things. The light tells us when we can move on, and the sky tells us how (and how much) we can dress. 

Colors also make us feel things. The favorite color of the paint we use on our rooms — yes, almost all of us have a favorite color. But what does it mean? Why does a color make us… feel?

Color and Behavior

The psychology of color can, in fact, have a definite impact on our feelings, state of mind, and our actions. There is an actual science to it all, even if it seems non-intuitive that something as random as color can have a specific meaning. After all, some us even change our favorite color of choice over our life times (perhaps that means something, too). 

The study of color is called color psychology. It’s the study of hues and how they play a role as a determinant in our behavior. When we choose a brown-bagged product, it’s almost universally implied that what we carry within it is considered to be  natural or down-to-earth. Even subtle changes in our home lighting has a calming affect when we tell our respective automated assistants to “turn the lights to blue.” 

Color Coding

When you think of it, we do popularly code things in a common color-centric way: a “black tie” event would never see us showing up in a swimsuit; a “red-letter” day marks an important or happy event; and there have been more than one eternal optimist the world has accused of wearing “rose-colored glasses.”

Science has also made compelling arguments about color that have been downright astounding. Did you ever think about why our medical pills frequently carry color codes to suggest red as a stimulant. Studies even show that we are drawn to vibrantly foods over those that appear plain or “bland” in their presentation. 

It is only natural that the same would be true — even more so — for our fashion taste. We love colors that accentuate our sense of self, from our red dresses to our white diamonds.

The Amazing Power of Pink

For me, the color is pink. Whether “hot pink,” or a more subdued pink shade, I’m mad about them. It’s a fascinating color, capable of being a power statement and a sign of unruffled sophistication all at once.

Rose Quartz - HerMJ - Crystal Life

Today one of the many beauties of pink is in its multifaceted, all-inclusive appeal. It is the color we associate with love as well as kindness. From the eager anticipation of the pink trappings of Valentine’s Day, to the crisp look of a contemporary hoodie, or a statement necklace, the color pink is fresh and alive.

In jewelry, of course, you cannot go wrong with a cool piece of rose quartz dangling from a chunky necklace. In a bracelet or earrings, pink color is as welcome in a formal gathering as in a beachside Sunday brunch.

Rose Quartz Stone Necklace
HerMJ Rose Quartz

Whatever you wear, and wherever you wear it, the amazing power of pink is perfect for the occasion. Considered all at once, a vibrant, stimulating, and calming color, pink can do it all. And what a wonderful statement to make… about yourself.

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